People visit restaurants to have a break from their everyday lives. A chance to indulge, catch up with friends, and let someone else take care of the details. But with all of this, many people expect a lot from the restaurant in return for their patronage; if your restaurant is beginning to look rundown or
New Year Marketing: Restaurant Promotional Ideas for January
Should auld acquaintance be forgot and never brought to mind, you will be in need of some restaurant promotional ideas to remind customers to return or visit for the first time. January is often a tough month for restaurants, with people trying to give their wallets a rest after all the holiday spending. So it’s
The Power of Snacks: How Restaurants Can Harness the Fourth Meal
Snacks — not just for kids and Scooby Doo anymore — have become a major driver of consumer behavior and spending in the last two years, affecting restaurant industry profits and planning in their wake. It’s no surprise, given the 12 billion snack visits made to restaurants and other foodservice entities annually, according to research
What You Need to Know Before Setting a Restaurant Manager Salary
There are few things in life that are as difficult to talk about as money. And when the money in question is as important to someone as their salary, the discussion can get even harder. But what makes a restaurant manager salary in particular easier to establish, present, and negotiate is getting your ducks in
How to Increase Restaurant Sales Without Advertising
Like any other business, restaurants need to be focused on the bottom line, and sales is a big part of it. Restaurant sales can be tricky to grow in a volatile market; while advertising is an important part of the equation, it can’t be your only approach to growing sales. There are actually many strategies
The Essential Restaurant Equipment Checklist
One big key to keeping your kitchen running smoothly (and on budget) is to follow each equipment manufacturer’s instructions for cleaning, keep track of their warranties, and know when, how, and by whom maintenance should be done. That’s a lot to keep track of. Details may vary depending on your equipment, but every restaurant should
How to Understand Your Restaurant’s Success with Only 10 Numbers
If you own or manage a restaurant, there’s a good chance that every so often you lay awake at night, wondering: What am I missing? It’s easy to add up your tickets at the end of service, but are you really getting the full picture of how your business is doing? Do you know… how
9 Essential Parts of a Winning Restaurant Business Plan
Writing a thorough restaurant business plan can be intimidating for many new and existing entrepreneurs, especially if you don’t come from a business background. But when it comes time to meet with investors, your restaurant business plan becomes absolutely critical. So, where do you begin? We break down the 9 essential sections to building a
What’s Your Restaurant Brand? How to Develop a Vision for Your Business
With so many big restaurant brands dominating today, it can feel overwhelming to be a smaller, independent restaurant. But it’s important to remember. Being an independent business isn’t a flaw. It’s a feature The secret is to hone your independent edge by carving out a unique niche for your own restaurant brand, by: Defining your
Ditch the Cash? The State of Restaurant Credit Card Payment
Consumer behavior and merchant expectations regarding restaurant credit card payment are changing. Can you feel it? From Argo Tea to Epic Burger, the trend of businesses going cashless and only accepting credit card payment is still small, but growing in the wake of a customer base that increasingly eschews cash for cards. In a poll
